You've Built Something Worth Showing,
Let's Make Sure Your Brand Proves It.

Brand identity color palette and typography system designed for a service-based business

It may be time to build a brand that truly reflects the business you’ve become.

I work with women-led wellness brands and creative businesses like Pilates studios, photographers, social media agencies, and coaches, to build strategic brand identities and Squarespace websites that attract aligned clients and reflect the quality of what they do.

Apply to Work Together →

Great Brands Don't Just Look Good, They Work.

Most brand problems aren't visual problems. They're clarity problems.

When your ideal client: another woman looking for a Pilates instructor she can trust, or a small business owner searching for a photographer who gets her vision, lands on your website, they should immediately feel: this is exactly who I need.

That only happens when your positioning, visuals, and messaging are genuinely working together. Every project starts there: uncovering what makes your business distinct, then translating that into a brand identity and website built to attract the people you most want to work with.

How We Work Together

  • Choose Your Starting Package

    Browse through my offerings and find the package that feels right for your goals. Each one is designed to meet you where you are in your brand journey.

    A white coffee mug filled with a dark beverage, placed on a wooden table next to two stacked textbooks titled 'LOVE' with additional text, and a sheet of paper with columns.

  • Explore Custom Add-Ons

    Want to tailor your experience? You can add extra design elements like web development, social templates, packaging, or ongoing support, to make your brand even more cohesive.

    A Pantone color swatch labeled 'Grey Green Pale' with a hex code #C4CBA9 and number 5793 U, placed on a white surface with a partially visible dried flower in front.

  • Tell Me About Your Business

    Fill out a short form about your business, goals, and vision. I read every enquiry personally and will get back to you within 2 business days with next steps.

    Young woman with long hair wearing a tan cap, white shirt, and green tank top, holding a silver laptop, standing against a plain white wall.

  • Discovery Call & Project Kickoff

    We'll begin with a discovery call to connect, discuss your goals, and ensure we're the right fit to move forward.

    A young woman with long brown hair, wearing a white shirt over a green top and black pants, sitting on a beige couch, looking at two sheets of white paper.
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Brand Identity & Squarespace Website Design Services

Whether you're refreshing your brand or starting from scratch, these brand identity and Squarespace website design packages are created to help service-based businesses build a cohesive brand and online presence.

  • Package 01

    ### Brand Identity Foundations

    2/4 WEEK PROJECT TIMELINE

    You're building something you believe in, now make sure your brand reflects that from the start.

    This package gives women-led wellness brands and creative businesses the complete visual foundation they need: a logo suite, color palette, typography, and brand files ready to use across your website, social media, and marketing materials.

    What’s included:

    - Brand strategy questionnaire

    - Custom logo suite (primary logo, secondary logo & submark)

    - Curated brand moodboard and visual direction

    - Custom brand color palette

    - Typography system and font pairings

    - 4/6 curated brand imagery suggestions

    - 4/6 brand mockups to showcase your visual identity

    - Assistance with using branding properly across all media

    - Files ready for web and social media use

    $3,000 USD

    Decorative interior with a green glass vase containing dried flowers on a white cube, a book titled "LOEWE" on another white cube, and a potted Monstera plant in a woven basket on the floor.

  • Package 02

    ### Signature Brand Identity

    4/6 WEEK PROJECT TIMELINE

    Your business has grown. Your brand should show it.

    This is the full brand transformation for women-led businesses ready to own their positioning. We go deep: your story, your values, your ideal client, and build a complete visual identity that doesn't just look elevated, but makes the right women immediately feel: I want to work with her.

    What’s included:

    - In-depth brand strategy questionnaire

    - Brand discovery and positioning insights

    - Two curated brand moodboards and visual directions

    - Custom brand color palette

    - Typography system and font pairings

    - Complete logo suite (primary logo, secondary logo & submark)

    - 6/8 curated brand imagery suggestions

    - 6/8 brand mockups to showcase your identity

    - Custom brand patterns, icons, or graphic elements

    - Instagram launch templates (Canva templates for stories and feed)

    - Assistance with using branding properly across all media

    - Comprehensive brand style guide

    $4,500 USD

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  • Package 03

    ### Brand Identity & Squarespace Website

    8 WEEK PROJECT TIMELINE

    The complete brand-to-website experience, built for women-led wellness and creative businesses who are ready to stop DIYing and start showing up professionally.

    We build your visual identity from the ground up, then design a custom Squarespace website that brings everything together: fully cohesive, strategically structured, and designed to turn visitors into enquiries. When someone lands on your site, there should be no doubt they've found the right person.

    What’s included:

    Brand Identity Design

    - Brand strategy questionnaire

    - Custom logo suite (primary logo, secondary logo & submark)

    - Curated brand moodboard and visual direction

    - Custom brand color palette

    - Typography system and font pairings

    - 4/6 curated brand imagery suggestions

    - 4/6 brand mockups to showcase your visual identity

    - Assistance with using branding properly across all media

    - Files ready for web and social media use

    Squarespace Website Design

    - Custom Squarespace website design

    - Strategic page structure and layout

    - Responsive design for mobile and tablet

    - Up to 5 fully designed website pages

    - Basic SEO setup and website optimization

    - Integration of your brand identity across the website

    - Launch support and guidance

    $7,000 USD

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Apply to Work Together →

An Investment That Pays for Itself.

A misaligned brand costs more than it looks. It costs you the client who clicked away because they couldn't immediately feel that you were the right fit. The project that went to someone whose website looked more established. The premium rate you couldn't charge because your visuals didn't back it up.

Women-led businesses are often doing incredible work and leaving money on the table because their brand doesn't communicate it. When your identity is clear, cohesive, and positioned well, the investment stops feeling like a cost and starts working like your best salesperson.

Optional Extras to Expand Your Brand

If you need additional design support, you can expand your package with these optional services.

  • Additional Website Pages

    Need more pages for your Squarespace website? Additional pages can be added to your website package as your business grows.

    DELIVERY: 1 WEEK

    Starting at $900 USD

  • Custom Packaging Design

    Custom packaging design that aligns with your brand identity and product presentation.

    DELIVERY: custom

    Starting at $1200 USD

  • Social Media Templates

    No more second-guessing! I’ll make custom Canva social media templates for your Instagram to keep your brand consistent across Instagram and marketing content.

    DELIVERY: CUSTOM

    Starting at $600 USD

  • Ongoing Support

    Continue evolving with confidence. My monthly design support plans offer ongoing creative partnership and peace of mind, helping your brand stay fresh and cohesive as you grow.

    DELIVERY: CUSTOM

    STARTING AT $2,600 USD

Not sure which package is right for your business?

I’m happy to guide you through the options and recommend the best path based on your goals and stage of growth.

Send Me a Message

What Happens When Your Brand Finally Fits

  • Two women sitting on the floor in a cozy living room, looking at a camera and smiling, with a laptop and an open book nearby.

    Let’s be friends media

    “After seeing Marina's portfolio on Instagram - I knew I had to contact her to bring my Social Media Agency's identity to life! After our first e-mail exchange, Marina was receptive, her answers prompt and detailed, and she was as excited as we were! From onboarding to off boarding, she was with us every step of the way and we truly collaborated on the design. It was a wonderful experience — 100/100 recommend!”

    Social Media Agency

    See case studio
  • Woman with brown hair, wearing a sports bra, holding a yoga mat, standing in a fitness or gym area with metal cages.

    Soma active

    “We really wanted to thank you for your kindness, professionalism, your creative ideas, and for being so open and collaborative. We appreciate how you push us out of our comfort zone, help us grow, and support us on a daily basis. After just two months working together, our brand image and tone of voice are defined, and we already received so much great feedback on Soma’s new creative direction. It feels more unique, consistent, people are engaging with it. We are super happy.“

    Online Pilates Studio

    See case studio
  • A woman sitting cross-legged on the floor surrounded by glowing candles and white musical bowls, with a large white pillar candle in the foreground.

    Soulscape studio

    “Marina is an absolute gem to work with. She’s prompt, efficient, and incredibly communicative, making the entire process seamless from start to finish. Her strong background in web development allows her to easily integrate third-party content, while her creative eye ensures everything is both visually stunning and aligned with my brand. On top of her technical expertise, she brings kindness, professionalism, and heart into every interaction. I truly lucked out in finding someone so uniquely talented—there’s no one like her.”

    Pilates and Wellness Studio

    See case studio
  • Small speckled gray and white puppy on a leash with a cream harness, standing on its hind legs next to a person's bare feet and beige pants.

    Oliva

    “Working with Marina was one of the best decisions I made while building Oliva Pet Atelier. Marina supported me during the very beginning of Oliva Pet Atelier when the brand was still just an idea taking shape. She helped translate that into a visual identity that truly reflected what I had in mind. She gave structure to my ideas, offered creative direction when I wasn’t sure how to move forward, and cared about every detail along the way. She’s talented, thoughtful, and someone I’d recommend to anyone building a brand with meaning.“

    Pet Atelier

    See case studio
  • Living room with open French doors leading to a balcony with green trees outside, a beige sofa on the left, a small round wooden table with three woven chairs in the center, a wall-mounted TV on the right, and a pendant light hanging from the ceiling.

    Sōla

    “Working with Marina was an absolute pleasure! She provided fast, high-quality branding services and quickly understood my vision, my preferences, and the needs of my business. Communication with her was excellent throughout the process, and she was patient and flexible with any changes until we achieved a result we were completely happy with. I would definitely be happy to work with her again in the future!”

    Vacational Apartaments

    See case studio
  • A woman with long dark hair smiling while sitting in a beige chair, holding a black iPad in her lap, wearing an olive green work uniform, in an office with a whiteboard behind her.

    Regen Aesthetics and Wellness

    “As founder of REGEN Aesthetics and Wellness in Miami, Florida I searched high and low for someone to help me bring to life my very specific, curated, and personalized branding. After seeing Marina’s work and briefly exchanging conversation I knew she would be the perfect brand creator for my vision. She is a pleasure to work with and extremely receptive to the feedback. She really gave me the direction I needed to bring my vision to life and I highly recommend her to anyone seeking branding.”

    Wellness Medicine

    See case studio
  • A woman with long wavy blonde hair standing by a lake with mountains in the background during sunset.

    Drift Social

    “Working with Marina is an absolute joy. She’s not only incredibly talented but also brings the kind of positive, supportive energy that makes the whole process enjoyable. She listens, collaborates, and creates designs that are both beautiful and strategic. The new designs elevate my business in such a big way. Having a cohesive, professional brand and website makes me feel confident showing up and I know it will make a strong impression on potential clients.“

    See case studio

Got questions? You’ll find answers to the most common ones below, from how the process works to timelines, revisions, and payments. My goal is to make you feel informed, supported, and confident every step of the way.

FAQs

  • If you’re just getting started or need a visual refresh, Brand Identity Foundations gives you everything you need to show up clearly and confidently. If you’re ready for a deeper transformation (strategy, messaging, and a full visual identity) Signature Brand Identity is the best fit. And if you’re seeking to look cohesively across all medias and build a memorable website, then Package 03 should be your choice. Not sure? I’m happy to help you decide on a quick discovery call.

  • Yes! I offer flexible payment plans to make the process easier. We can chat about what works best for you during your inquiry. The first payment serves as a deposit, but the remaining amount can be split into as many payments as you’d like.

  • I’ll guide you every step of the way. You’ll just need to complete your questionnaires, provide timely feedback, and share any content or assets I request. From there, I handle the heavy lifting.

  • I currently design exclusively on Squarespace. It’s the platform I know best and trust the most, and it has everything my clients typically need: beautiful layouts for portfolios, seamless options for courses, and simple tools for small shops. Plus, it’s easy for you to update on your own once we’re finished.

  • I don’t offer logo-only projects. A logo is only ONE PIECE of a brand, and I want to make sure you have a cohesive identity that truly supports your business.

  • As soon as you’re considering it! I typically book projects a few weeks in advance, so reaching out early helps secure your ideal start date.

  • That’s totally okay. We can talk through where your brand is now and what you’re aiming for. I’ll give you honest guidance on whether a full rebrand is the right next step (or if a simpler solution will serve you better).

  • Yes! Of course! I work with clients worldwide, including the United States and Europe. Most projects are completed remotely through collaborative tools and video calls.

Still have questions? Reach out directly, I’d love to chat and help you find the right fit.

Send Me a Message → 
Your dream project begins here ...

If your brand no longer reflects where your business is headed, it may be time to realign your visuals and strategy.

Together, we’ll create a thoughtful brand identity and website that feels aligned with your vision and supports the next stage of your business.

Ready to Get Started? Let's Talk